GoodWorx: Intuitive, Organic Web Site Design

Capturing the subtle | Translating the complex

GoodWorx Web & WordPress Design is a small, Boston-based full-service, client-centered, custom Web & WordPress Design studio. Click here for a full rundown of our services. We specialize in working with clients who make a difference in the lives of others–through their service and their creations.

Listen, Clarify, Coach, Design—then Code

We design search engine-friendly Web sites and Web Journals for people and projects whose work is subtle or complex. And provide coaching to help you define and clarify what you do and want to present.

Web Design with a Human Touch

At GoodWorx, we capture the essence of your work by asking the right questions and listening carefully to your responses. Capturing the essence of your work requires a professional who can read between the lines and reflect your identity and needs in a highly individualized online presence.

Every enterprise has a unique dream and vision– and a Unique Selling Proposition– that sets it apart from its competition, Within these qualities—of soul—resides the unique contribution that a person, group or company offers to the world.

We create intuitive, user-friendly designs, matched to the nature of who you are and what you do. If you’re looking for slick, commercialized, cookie-cutter Web design, you won’t find it here.  But if you want a human touch, you’ve come to the right place  Welcome.

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We design Web sites for:

Mental Health Professionals:

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Psychologists, Social Workers, Psychoanalysts, Therapists,  Mental Health Counselors, Family Therapists, Personal Coaches, Professional Mental Health Associations, and more.

Developing Web sites for Mental Health professionals.  As a former Psychologist, herself, GoodWorx’ Creative Director The Creative Director, is especially well suited to understanding the issues that mental health practitioners face in “going public” online. You’re not selling widgets.  You’re offering sensitive services to people in distress. In a sense, you’re selling yourself.  This requires the touch of someone who understands the ins and outs of the mental health profession– and that of the online world.

GoodWorx has provided Web site services for several Massachusetts Mental Health Professional Associations, such as: Massachusetts Association for Psychoanalytic Psychology (MAPP), Psychoanalytic Institute of New England, East (PINE), and Psychoanalytic Couple and Family Institute of New England.

Alternative Health Care Practitioners:

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Body Workers, Feldenkrais Practitioners, Rolfers, Yoga Therapists,  Massage Therapists, Energy Healers, and more.

  • Many “alternative” or “integrative” health practices have yet to gain mainstream acceptance. It’s imperative that your online presence convey a sense of professionalism and substance.
  • Many of these “alternative health” approaches require extra explanation to make them understandable and credible. Your Web site can speak for you and do much of the explaining. You will save lots of phone time. And you’ll attract better-informed clients who know what to expect from your work.
    • The Creative Director of GoodWorx Web & WordPress Design is a trained Feldenkrais practitioner, so she knows. If ever there were a discipline that requires lots of explanation, Feldenkrais is it.
    • Marcia’s skill as a wordsmith will come in handy as you educate future clients about your work and why it is valuable to them.

Creatives:

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Visual Artists, Writers, Photographers, Film Makers, Musicians, Performers, Designers, Craftspeople, Inventors and more

  • After many years as a sculptor and later a painter of custom-designed rugs (floorcloths), I know that an online portfolio can spell the difference between an artist getting commissions and not. The first Web site I ever built–many years ago– was for my floorcloth design portfolio.
  • During years as a Floorcloth Designer, many requests for custom rugs came from this online portfolio that showcased not only the rugs themselves, but also the process of designing and creating them.
  • A well-thought-out and well-presented online portfolio allows you as an artist–in any medium– to reach out beyond your local community. Your prospective clients can see (or hear or read) a sample of your creations before they even make contact with you.
  • GoodWorx has had experience designing online portfolios for many different creatives: painters, writers, a film maker, a cowboy poet and American roots singer, and a vocal animator.

Health & Allied Health Professionals:

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Doctors, Dentists, Chiropractors, Veterinarians, Physical Therapists, Nutritionists, Acupuncturists, and more.

Nonprofit Service Groups & Social Entrepreneurs:

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  • A number of GoodWorx’ Web design and maintenance clients are nonprofit 501(c)(3) organizations or grassroots social activism groups.
  • We have designed Web sites for nonprofit organizations such as: Beth Israel Medical Center (Manhattan) AIDS Clinical Trials Unit, New England Wildflower Society, SOFARUSA, a mental health organization catering to families of military reservists, and American-European Greyhound Alliance (AEGA).

Socially-conscious Businesses & Entrepreneurs