GoodWorx: Intuitive, Organic Web Site Design

Capturing the subtle | Translating the complex | Making technology accessible

GoodWorx Web & WordPress Design is a small, Boston-based full-service, client-centered, custom Web & WordPress Design studio.  We specialize in working with clients who make a difference in the lives of others–through their service and their creations. We work a lot with clients who find technology a cold and forbidding alien planet.  GoodWorx is your tour guide.

Here’s a full rundown of our services

Listen, Clarify, Coach, Design—then Code

We design search engine-friendly Web sites and Web Journals for people and projects whose work is subtle or complex. And we provide coaching along the way to help you define and clarify what you do and want to present.  We help you feel comfortable as you harness the power of the Internet to promote your work to the people who are looking for YOU.

Web Design with a Human Touch

At GoodWorx, it’s all about the relationship.  We get to know our clients. Building a web presence is a collaboration.  And GoodWorx has a lot of happy clients.

We capture the essence of your work by asking the right questions and listening carefully to your responses. We read between the lines and reflect your identity and needs in a highly individualized online presence you’ll be proud to have as the face of your work.

Every enterprise has a unique dream and vision– and a Unique Selling Proposition– that sets it apart from its competition, Within these qualities—your core identity—resides the unique contribution that a person, group or company offers to the world.

Intuitive, User-Friendly Custom Design Built on WordPress

GoodWorx creates intuitive, user-friendly designs that are easy for clients to update themselves.  The sites we design are matched to the nature of who you are and what you do. If you’re looking for slick, commercialized, cookie-cutter Web design, you won’t find it here.  But if you want a human touch, you’ve come to the right place  Welcome.

Learn more about the Director of GoodWorx

Learn more about our services

We design Web sites for:

Mental Health Professionals:

Read more about Mental Health Professionals »

Psychologists, Social Workers, Psychoanalysts, TherapistsMental Health Counselors, Family Therapists, Coaches, Professional Mental Health Associations, and more.

Developing Web sites for Mental Health professionals.  As a former Psychologist, herself, GoodWorx’ Creative Director is especially well suited to understanding the issues that mental health practitioners face in “going public” online. You’re not selling widgets.  You’re offering sensitive services to people in distress. In a sense, you’re selling yourself.  This requires the touch of someone who understands the ins and outs of the mental health profession— and that of the online world.

Alternative Health Care Practitioners:

Read more about Holistic/Alternative Health Professionals »
Body Workers, Feldenkrais Practitioners, Rolfers, Yoga Therapists,  Massage Therapists, Energy Healers, and more.

  • Many “alternative” or “integrative” health practices have yet to gain mainstream acceptance. It’s especially important that your online presence convey a sense of professionalism and substance.
  • Many of these “alternative health” approaches require extra explanation to make them understandable and credible. Your Web site can speak for you and do much of the explaining. You will save lots of phone time. And you’ll attract better-informed clients who know what to expect from your work.
    • The Creative Director of GoodWorx Web & WordPress Design is a trained Feldenkrais practitioner. If ever there were a discipline requiring lots of explanation, Feldenkrais is it.
    • Marcia’s skill as a wordsmith will come in handy as you educate future clients about your work and why it is valuable to them.


Read more about Creatives »
Visual Artists, Writers, Photographers, Film Makers, Musicians, Performers, Designers, Artisans, Designers, Inventors and more

  • After many years as a sculptor and later a painter of custom-designed rugs (floorcloths), I know that an online portfolio can spell the difference between an artist getting commissions and not. The first Web site I ever built–many years ago– was a portfolio for my custom floorcloth designs.ed not only the rugs themselves, but also the process of designing and creating them.
  • A well-thought-out and well-presented online portfolio allows you as an artist–in any medium– to reach out beyond your local community. Your prospective clients can see (or hear or read) samples of your creations before they even make contact with you.
  • GoodWorx has had experience designing online portfolios for many different creatives: painters, writers, a film maker, a cowboy poet and American roots singer, and a vocal animator.

Health & Allied Health Professionals:

Read more about Health Professionals »
Doctors, Dentists, Chiropractors, Veterinarians, Physical Therapists, Nutritionists, Acupuncturists, and more.

Nonprofit Service Groups & Social Entrepreneurs:

Read more about World Changers »

  • A number of GoodWorx’ Web design and maintenance clients are nonprofit 501(c)(3) organizations or grassroots social activism groups.
  • We have designed Web sites for nonprofit organizations such as: Beth Israel Medical Center (Manhattan) AIDS Clinical Trials Unit, New England Wildflower Society, SOFARUSA, a mental health organization catering to families of military reservists, and American-European Greyhound Alliance (AEGA).

Socially-conscious Businesses & Entrepreneurs